Sales software

Sales software built for ambitious small businesses

Cove helps you see what is really happening across your sales, without putting in a system that takes weeks to set up and somebody to look after it.

No card needed.

Most sales software was not built for a business like yours

It was built for large sales departments with people whose only job is selling, and someone else to keep the system tidy.

In a small business, the person selling is usually also quoting, delivering, invoicing and answering the phone. Selling happens in the gaps. So the tool that was meant to help becomes another thing to keep up to date, and the moment it falls behind it stops telling you anything useful.

The result is familiar. Everything important lives in your head, in your inbox and in a spreadsheet somebody started eighteen months ago. You can usually remember the big opportunities. It is the quiet ones that catch you out.

What it costs to carry on as you are

  • Opportunities you were genuinely in with go quiet, and you notice weeks later.
  • You win work without ever being sure why, so it is hard to do more of it.
  • Busy months are followed by quiet ones, because selling stops when delivery starts.
  • Planning is guesswork, which makes hiring, buying and committing harder than it should be.
How Cove helps

A clear view, and a sensible next step

Cove reads what is already happening across your sales and tells you what deserves your attention today.

Everything in one place

Your opportunities, the conversations behind them and where each one has got to, in a view you can take in at a glance. See how Cove handles your pipeline.

A next step for every opportunity

Cove suggests what to do next and flags the opportunities that have gone quiet, so following up stops depending on whether you happened to remember.

Answers about your own sales

Why do you win? Where do deals stall? Cove looks across what has actually happened and shows you the patterns. More on sales insights.

It works with what you already have

If you already use a CRM, keep it. Cove sits alongside it and adds the part that is usually missing: what is happening, what is at risk and what to do about it. If you do not use one, Cove is enough on its own, and it takes minutes rather than months to get going.

Once you can see your sales clearly, the next question is usually what is likely to land. That is covered on sales forecasting for small businesses.

See what is really happening in your sales

Try Cove for 14 days and find out what you have been missing. Set up takes minutes, and you can bring in what you already have.

Start your free 14-day trial

No card needed.